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5 Guidelines for Choosing Wardrobe Colours for Your Photoshoot

Updated: Jan 6, 2022

The right wardrobe will make or break your photoshoot.

There are so many elements involved in choosing an outfit, like patterns, fit, and material. But today I will be focusing on one of my favourite topics.


In this post I’m keeping it basic, but stay tuned — subscribe below — and I will go into detail about specific colour harmonies in later posts!

Guideline 1

Start with Skin Tone

It all starts with YOU!

Choose garments that complement your skin tone and eye colour. Much like choosing makeup, consider cool vs warm skin undertones.

If you’re not sure what your skin undertone is, check out this excellent post to get you started.

Guideline 2

Location, Location!

Location will determine the base colours you are working with and will also inform your editing style.

An outdoor shoot with green foliage vs a wheat field will impact how your wardrobe impacts the final image. A studio shoot can be as complicated or simple as you want.

Knowing what colors will be in your landscape will help feed into the decisions you make on your wardrobe around colour harmonies.

Guideline 3

Consider Editing Style

What type of editing style you want will help you choose how dark or light your wardrobe will be. For example, if you’re planning a Dark & Moody shoot, chances are you’ll want darker or muted colours. So an indigo or burgandy would likely work very well.

On the other hand, if you want a Light and Airy look, maybe you’ll choose all neutrals, pastels or faded denim.

Guideline 4

Less is More

AKA keep it simple.

Stick to one or two main colours that complement each other. Landscape should be included in those colours!

Keep everything else neutral, black, or white. When in doubt, go neutral.

Always follow colour harmony principles when combining colours — don’t forget to subscribe for my upcoming posts on colour harmonies!

Guideline 5

Consider Colour Harmony

Some colours look so good together, and others don't. Why? The answer is colour harmony.

For example, the colours below are not considered harmonic and they look pretty gross together:

These, on the other hand, ARE harmonic and, surprise surprise, they look good together.

Let's find something harmonic for the other colour.

How about these? Look familiar?

They should, because they're the dominant colours in this photo:

Ok so you're convinced, but how can you put colour harmony to work for you? You’ll have to stay tuned! Subscribe below!


Photo of Laurie Neale

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